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Consumer Target

Who Is Your Target Consumer and How Do You Reach Them?

The first step in your company’s marketing plan must be to define your target consumer. Before you invest resources into what...

Rosetta Stone

Business Writing Tips For ‘Non-Writers’

Writing Tips 6 Guidelines for Communicating Your Business in Writing You may not consider yourself a writer, but consider the amount...

Networking

Don’t Hug the Caterer

10 Insights for New Networkers.   When my son was four years old, we took him to his first family wedding....

Managing a Successful Virtual Team

4 ‘Must Dos’ When You Don’t Share Office Space Have you been considering adding virtual team members to your staff?  This...

Is This the Year for Your New Business?

5 Things to Consider Before You Start Off On Your Own How many of you walked back into work today...

Power Down for the New Year

Turning Off Your Phone Can Be Good for Business   The satirical news group The Onion posted the headline, ‘Relatives Gather from...